Sugden Barbell

Sugden Barbell is the UK's leading strength sports website and community, generating over a million page impressions per month and selling advertising space to companies such as York Fitness.An advanced website with numerous custom features was required in order to build a social network and establish high traffic as a result.

A comprehensive forum was developed from scratch, allowing members to personalise their profiles and posts with strength related data. A 'league' table allows members to post their personal bests, and then check their ranking in different age groups, weight classes and more.

Also backed by a news system, competitions database and user generated content, the site now features a wealth of information that attracts high traffic - helping to attract advertisers and generate revenues accordingly.